Social Media & Content Marketing Manager
This is a full-time position.
Social Media Marketing Management (80%)
- Develop and implement digital marketing strategies and calendars that meet business objectives and align with Chula Vista Resort’s brand standards
- Manage and monitor multiple social media channels including day-to-day posts and campaign management of Facebook, Twitter, LinkedIn, YouTube, Instagram, etc.
- Coordinate the execution of social media strategies across all appropriate channels
- Manage and optimize paid social media campaigns
- Work with management team and other departments to develop social media marketing and communication plans for key areas of the resort
- Research social media trends and content effectiveness to stay up-to-date
- Create photo and video content promoting the resort and its amenities
- Produce blogs highlighting Chula Vista Resort’s brand utilizing SEO optimization
- Develop and maintain website content along with the Creative Manager
- Monitor Chula Vista Resort app and website content to ensure it stays up to date
- Ensure in-house marketing materials remain current and update as needed
Reputation Management (20%) - Work Together With GXM
- Respond to comments and reviews on TripAdvisor, Facebook, Yelp, Google, etc.
- Monitor and respond to guest messages within a timely manner
- Work with Guest Services Team on solutions
Benefits
- Competitive pay
- Variety Health Benefits
- 401K plan
- Employee discounts and Incentives
- Employee of the Month/Year
- Friendly work environment
- Potential for Advancement
- Bachelor’s Degree in marketing, communications, advertising, English or related field
- Strong written and oral communication skills
- Experience designing, implementing and managing social media marketing programs, measurement and analytics preferred
- Experience with and knowledge of effective social media marketing strategies
- Familiar with Adobe Suite including Photoshop and InDesign
- Experience with WordPress, preferred
- Photography and videography skills are a plus
Physical Requirements
- Must be able to lift and carry minimum of 20 lbs.
Body Positions
Sitting, standing for an extended period of time.
Body Sense
Have full use of eyes and ears, full power of speech.
Body Movements
Walking, turning head and torso, bending arms, wrists, and fingers.
Chula Vista Resort is a full-service, year-round, themed conference resort. Chula Vista features approximately 622 guest rooms and suites, over 140,000 Square Feet of flexible meeting and convention space, 4 restaurants, and a number of recreational amenities including an indoor and outdoor waterpark, sand volleyball, and miniature golf. Chula Vista Resort has been independently owned and operated for the past 65 years. We are a stable caring employer dedicated to provide success and growth of our employees within the hospitality and tourism industry.
Apply Now
Social Media & Content Marketing Manager
This is a full-time position.
Social Media Marketing Management (80%)
- Develop and implement digital marketing strategies and calendars that meet business objectives and align with Chula Vista Resort’s brand standards
- Manage and monitor multiple social media channels including day-to-day posts and campaign management of Facebook, Twitter, LinkedIn, YouTube, Instagram, etc.
- Coordinate the execution of social media strategies across all appropriate channels
- Manage and optimize paid social media campaigns
- Work with management team and other departments to develop social media marketing and communication plans for key areas of the resort
- Research social media trends and content effectiveness to stay up-to-date
- Create photo and video content promoting the resort and its amenities
- Produce blogs highlighting Chula Vista Resort’s brand utilizing SEO optimization
- Develop and maintain website content along with the Creative Manager
- Monitor Chula Vista Resort app and website content to ensure it stays up to date
- Ensure in-house marketing materials remain current and update as needed
Reputation Management (20%) - Work Together With GXM
- Respond to comments and reviews on TripAdvisor, Facebook, Yelp, Google, etc.
- Monitor and respond to guest messages within a timely manner
- Work with Guest Services Team on solutions
Benefits
- Competitive pay
- Variety Health Benefits
- 401K plan
- Employee discounts and Incentives
- Employee of the Month/Year
- Friendly work environment
- Potential for Advancement
- Bachelor’s Degree in marketing, communications, advertising, English or related field
- Strong written and oral communication skills
- Experience designing, implementing and managing social media marketing programs, measurement and analytics preferred
- Experience with and knowledge of effective social media marketing strategies
- Familiar with Adobe Suite including Photoshop and InDesign
- Experience with WordPress, preferred
- Photography and videography skills are a plus
Physical Requirements
- Must be able to lift and carry minimum of 20 lbs.
Body Positions
Sitting, standing for an extended period of time.
Body Sense
Have full use of eyes and ears, full power of speech.
Body Movements
Walking, turning head and torso, bending arms, wrists, and fingers.
Chula Vista Resort is a full-service, year-round, themed conference resort. Chula Vista features approximately 622 guest rooms and suites, over 140,000 Square Feet of flexible meeting and convention space, 4 restaurants, and a number of recreational amenities including an indoor and outdoor waterpark, sand volleyball, and miniature golf. Chula Vista Resort has been independently owned and operated for the past 65 years. We are a stable caring employer dedicated to provide success and growth of our employees within the hospitality and tourism industry.
Apply Now
Social Media & Content Marketing Manager
This is a full-time position.
Social Media Marketing Management (80%)
- Develop and implement digital marketing strategies and calendars that meet business objectives and align with Chula Vista Resort’s brand standards
- Manage and monitor multiple social media channels including day-to-day posts and campaign management of Facebook, Twitter, LinkedIn, YouTube, Instagram, etc.
- Coordinate the execution of social media strategies across all appropriate channels
- Manage and optimize paid social media campaigns
- Work with management team and other departments to develop social media marketing and communication plans for key areas of the resort
- Research social media trends and content effectiveness to stay up-to-date
- Create photo and video content promoting the resort and its amenities
- Produce blogs highlighting Chula Vista Resort’s brand utilizing SEO optimization
- Develop and maintain website content along with the Creative Manager
- Monitor Chula Vista Resort app and website content to ensure it stays up to date
- Ensure in-house marketing materials remain current and update as needed
Reputation Management (20%) - Work Together With GXM
- Respond to comments and reviews on TripAdvisor, Facebook, Yelp, Google, etc.
- Monitor and respond to guest messages within a timely manner
- Work with Guest Services Team on solutions
Benefits
- Competitive pay
- Variety Health Benefits
- 401K plan
- Employee discounts and Incentives
- Employee of the Month/Year
- Friendly work environment
- Potential for Advancement
- Bachelor’s Degree in marketing, communications, advertising, English or related field
- Strong written and oral communication skills
- Experience designing, implementing and managing social media marketing programs, measurement and analytics preferred
- Experience with and knowledge of effective social media marketing strategies
- Familiar with Adobe Suite including Photoshop and InDesign
- Experience with WordPress, preferred
- Photography and videography skills are a plus
Physical Requirements
- Must be able to lift and carry minimum of 20 lbs.
Body Positions
Sitting, standing for an extended period of time.
Body Sense
Have full use of eyes and ears, full power of speech.
Body Movements
Walking, turning head and torso, bending arms, wrists, and fingers.
Chula Vista Resort is a full-service, year-round, themed conference resort. Chula Vista features approximately 622 guest rooms and suites, over 140,000 Square Feet of flexible meeting and convention space, 4 restaurants, and a number of recreational amenities including an indoor and outdoor waterpark, sand volleyball, and miniature golf. Chula Vista Resort has been independently owned and operated for the past 65 years. We are a stable caring employer dedicated to provide success and growth of our employees within the hospitality and tourism industry.
Apply Now
